(BURBANK, Calif. – May 9, 2024) Disney Branded Television has announced brand-new “Bluey Minisodes” which will start rolling out this July on Disney Jr. and Disney+. The collection includes 20 one- to three-minute shorts written by “Bluey” creator Joe Brumm and produced by Ludo Studio. The “Bluey Minisodes” highlight funny and sweet moments featuring Bluey and Bingo, leaning into playful interactions and games that further explore the characters and world of “Bluey.”
Global phenomenon “Bluey” premiered its first extended-length special, “The Sign,” in April. It ranks as both the most-viewed “Bluey” and Disney Jr. episode premiere ever, with 10.4 million views**.
Created and written by Joe Brumm, the series follows Bluey, a lovable and inexhaustible blue heeler dog who lives with her Mum, Dad, and little sister, Bingo. Bluey uses her limitless energy to play games that unfold in unpredictable and hilarious ways, bringing her family and the whole neighborhood into her world of fun. Produced by the multiple Emmy®Award-winning Ludo Studio for the Australian Broadcasting Corporation and BBC Studios Kids & Family, the series airs and streams to U.S. and global audiences (outside of Australia, New Zealand and China) across Disney Channel, Disney Jr. and Disney+ through a global broadcasting deal between BBC Studios Kids & Family and Disney Branded Television.
*Source: Internal Data. A view is defined as total stream time divided by runtime.
**Source: Nielsen Streaming Content Ratings; Jan-Feb 2024 (1/1/24-2/25/25), P2+ hours viewed, Viewing of shows that air on multiple platforms versus all streaming programs tracked by Nielsen; live viewing
SOCIAL MEDIA:
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MEDIA CONTACTS
Disney Branded Television
Erica McCearley
erica.mccearley@disney.com
Nancy Insua
nancy.insua@disney.com
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About Disney+
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About Ludo Studio
Ludo Studio is a multi-Emmy® and Logie award-winning Australian studio that creates and produces original scripted drama, animation and digital stories that are authored by incredible local talent, distributed globally and loved by audiences everywhere.
About BBC Studios Kids & Family
BBC Studios Kids & Family is an integral part of the BBC Studios content powerhouse – a commercial subsidiary of the BBC Group which produces, invests and distributes content globally.
With specialist knowledge of what makes young audiences tick, BBC Studios Kids & Family identifies, nurtures and invests in great projects and turns them into global hits, seamlessly taking content from conception, development and production to franchise management and distribution.
The division’s multi-genre portfolio includes some of the most exciting and successful franchises in the world with BAFTA and International Emmy winning craft and storytelling, including Bluey, Hey Duggee, Hey Duggee’s Squirrel Club, Deadly Mission Shark, Andy’s Amazing Adventures, Supertato, and Popularity Papers.
The division’s ever-growing slate also includes Rafi the Wishing Wizard, Stan Can, Peter & The Wolf, and Pickle Storm, as well as established UK hits and iconic shows such as Blue Peter, The Dumping Ground, JoJo & Gran Gran, The Beaker Girls, Lagging and CBeebies: Shakespeare at the Globe.
Its productions air on channels and leading content platforms around the world including CBeebies, CBBC, Disney, ABC Australia, Tencent China and Nickelodeon.